
Modernizing small business lending through behavioral science and data intelligence
42 N Chestnut St New Paltz 12561
2024
GoodBread is a next-generation small business lending platform that combines behavioral science with data-driven underwriting to better serve entrepreneurs often overlooked by traditional finance. By analyzing real-time cash flow and individual context, GoodBread offers fair, sustainable credit that aligns with a business’s capacity to grow. The platform enables fast, transparent decisions and integrates technology that can scale nationally. Founded by experienced investors and operators, GoodBread is building both a lending business and a valuable financial technology platform for the future of Main Street finance.