Challenge
One of the most commonly cited problems by small businesses (MSMEs) in both developed and developing countries is the difficulty of gaining access to financing at an affordable or reasonable cost. Despite remarkable development in technology and initiatives, this problem still exists. Jogbiyog aims to break this barrier for small businesses.
Description
Jogbiyog leverages mobile technology to enable affordable Access to Finance for small businesses by improving their day-to-day transaction record-keeping practices. This helps creditors and investors assess the creditworthiness of MSME proposals/projects, facilitating sustainable development.
Outcomes
Enabling Access to Finance for un-served SME businesses by organizing & recording of the business' day-to-day transaction through Jog Biyog, an innovative bookkeeping, accounting, and financial management solution for MSMEs.