Challenge
People often struggle to maintain sustainable behaviors due to irrational decision-making and societal factors. There are missing links between eco-conduct, producers, and digital/social life, impeding systemic sustainability.
Description
Eco-Kudos creates virtuous interactions between individuals, producers, and social life by awarding eco-sustainable actions with unique QR codes. These can be used within an open and scalable digital infrastructure, ensuring privacy and security by design.
Outcomes
The project completed the ideation phase and established privacy and security protocols. Infrastructure was defined, and the model is pending certification. Partnerships for emission of Eco-Kudos were set up.
